The next edition of the campaign of improving sleep medicine by Herbapol Wrocław has launched.
Activities will be carried out mainly on television (nationwide and thematic channels). Context Display on the Internet will add reach to the campaign . The campaign will be accompanied by SEM support in search engines.
Media Concept is responsible for media planning and buying, Chocolad agency for creative work.
Nesperta has launched a new brand of hybrid nail polish – hi hybrid. This brand is aimed at young girls who want to ensure a great and lasting look of their nails without leaving their homes. Launch of the brand was accompanied by a number of activities, including ATL, social-media channels, the Internet and press.
Introducing hi hybrid on the market was accompanied by consistent communication, emphasizing the brand’s assumptions and its message. Media agency Media Concept is responsible for the preparation of media strategy for the brand and buying the media.
Following agencies were also involved in the creation of the brand and preparation of the campaign: bna, Grandes Kochonos Digital, GoldenSubmarine, The Polaks, Tailor Made PR, Proxy Media, GoldPosition.pl, Bold.
In September the TV campaign of tesa® products launched.
Advertisements promote tesa® Smart Mounting System and a wide range of products that make attaching items easy, fast and secure. Among tesa® products are, among others, adjustable self-adhesive nails and self-adhesive screws.
The campaign includes advertisements on national TV channels and matched to the target group thematic channels. The campaign is supplemented by spots in VoD services.
A broad reach campaign of cough medicine from Herbapol Wrocław has launched.
A broad reach campaign of cough medicine from Herbapol Wrocław has launched.
The broad reach of video advertising will be provided by television (over 100 channels) reinforced with Video On-Line (VoD services and YouTube). The campaign will be complemented by Display on the Internet and ads in search engine.
Media Concept is responsible for media planning and buying, Chocolad agency for creative work.
KRISPOL, leading Polish manufacturer of gates, windows and blinds, starts the nationwide campaign with the participation of Łukasz Piszczek, Brand ambassador, Borussia Dortmund and Polish national football team player.
„Guarantee of calm” campaign will start with promotion on television, then move to VOD channels. It will be supported by online actions, building, design & construction press, RMF FM radio and points of sale.
360 degrees campaign was created in cooperation with agencies: Chapter1 and Papert Pictures – creation and production; Media Concept – media planning and buying; Sprawny Marketing and SocialNet – online actions.
