From November to December lasts Christmas campaign of drugstores Drogerie Natura “Ready for Christmas”.
Promotional activities include radio (radio packages – RMF na MAXXXa, Drapacz Chmur, Zet Total), press (women’s magazines, eg. Naj or Olivia, TV guides, eg. To & Owo), outdoor (citylights, frontlights, billboards) and Internet.
Media agency Media Concept is responsible for media planning and buying.
